Tuesday, August 14, 2018

Pizzeria Beddia

 


“This is the best pizza in America (yep, we said it)” - bon appétit

Joe Beddia of Pizzeria Beddia, the best pizza in America touched down on Bondi Beach, July 22nd-July 28th, 7 nights only.

The Vatican has the Pope, Sydney has Buddy Franklin, Philadelphia has Joe Beddia.


Lauded as the best pizza in America, Joe Beddia brought his world-famous pizza to Bondi Beach Public Bar, with a bespoke 60-seat pizzeria made entirely of pizza boxes purpose-built for the occasion.

Swapping Philadelphia for Bondi Beach, Joe worked hand in hand with good friends chef Monty Koludrovic and sommelier James Hird to seek out the perfect local produce for the menu and the wine list of Australian naturals and foreign rarities.


Pizzeria Beddia is not your typical pizza place. The 5-year old pizzeria occupying a nondescript corner storefront in Fishtown, Philadelphia, has just two employees, no seating, no phone, is cash only and prepares just enough dough for 40 ‘pies’ (pizza) a day. Open just four nights a week, Joe’s pies usually sell out immediately, lending to the famous queues that form several hours in advance of the doors opening.

A great dough makes a great pizza… That’s why half my day is spent making it.” - Joe Beddia


After time spent working in Japan (Joe is a former brewer, spending time at Hitachino brewery) Beddia came to a life changing lesson, that you could dedicate yourself to one thing, do it really well and be successful. His second moment came after he sought out legends of the pizza world, cold calling Chris Bianco of Pizzeria Bianco and 80-year old Dom DeMarco (Di Fara Pizza, Brooklyn), to talk tips, tricks, pizza philosophy and techniques. “It was like talking to Biggie Smalls,” Beddia says of speaking with Bianco.

“I slowly realised that all of my pizza heroes didn't really follow any strict codes. They created their own paths.”- Joe Beddia


Beddia has made every single pie to come out of his restaurant since day one. What you may not expect when visiting Beddia’s Pizzeria is the absence of a wood fired oven in favour of a gas Montague deck oven. “It produces a real dry heat that I prefer,” ­Beddia says. “Plus, there’s a bit more room for error.” Beddia’s pizzas bake at 600 degrees for ten minutes, unlike traditional Neapolitan-style pizzas that cook at 900 degrees for a few minutes. The result, a well done pie, crispy at the bottom, soft on top but not watery, with deep charring on the crust. Beddia prides himself on sourcing much of his ingredients locally.

“I feel like I came to pizza by being observant. By being a genuine fan. By seeing, tasting, and feeling. It was a culmination of life and pizza experiences. That's how I arrived at Pizzeria Beddia.” - Joe Beddia


Some Philadelphia locals call Joe the Pizza Jesus. Others refer to him as the Jiro Of Pizza. Beddia counters with “It’s just f*#king pizza.”

“Joe Beddia is a visionary, visiting pizzeria Beddia in Fishtown Philadelphia remains one of my greatest food memories. It’s so exciting to have Joe in town for a 7 day run at BBPB. It will be wild!!! His style is unique and you can see how America’s fallen in love with his unique pies!” – James Hird, Icebergs Group Sommelier

Closing Pizzeria Beddia on the 31st March this year, Beddia opens his newer and bigger restaurant in Fishtown in Fall/Winter of 2018.

 

Australian media responded overwhelming positive to Joe Beddia, Contributing to it selling out every night.


 


Thursday, June 28, 2018

Maximum Joy

 

Picnic presents Maximum Joy

Picnic Touring & Events are dizzy with pride to finally announce their first foray into the world of music festivals and as you may have guessed, Their not about starting small. Featuring the Australian debuts of the legendary Joe Claussell, Minimal Wave label boss Veronica Vasicka and some of the most impressive names from the Music From Memory camp, we invite you to join us for an EPIC one day dance; to feel, experience and get lost in Maximum Joy!

From down in the dive bar all the way up to the rooftop, they be invading the entirety of Kings Cross Hotel, right in the heart of the battleground for Sydney’s night life. With an army of the city’s premiere party institutions, record and fashion labels, Maximum Joy promises a first class offering of live electronic music, DJs, performance and installation.

“After ten years of running one of Sydney’s most loved underground dance parties - from warehouses to Sydney Opera House and literally everywhere good in-between - plus close to two years as the weekly entertainment booker at what has become a premier music destination, Harpoon Harry’s, Maximum Joy is the next logical step for Picnic.

With nine international acts, and over 25 local DJ’s and live acts plus a handful of Sydney’s (and the world’s) best promoters, record labels and fashion labels putting their unique stamp on a stage each - this epic one day dance is unlike anything that’s come before it.
Debut Australian performers from New York’s house god Joe Claussell and the queen of Minimal Wave Veronica Vasicka set the bar for the most intelligent, educational and confident one day event to hit our city

Right in the middle of the lock out dead zone, Kings Cross we set our sights set on your comfort on winters day in the cosy and rambling surrounds of the epic Kings Cross Hotel. Maximum Joy, by name and from July 1st - definitely by nature. “– Carly Roberts, Director of Picnic Music


Thursday, June 28, 2018

G-Star Launches RAW Suit Collection


RAW SUITS YOU

G-Star RAW and Pharrell Williams offer a creative and egalitarian solution to the monotony of strict office codes by launching the brand’s latest capsule collection – the G-Star RAW Suit. By taking patterns of Savile Row tailoring and applying it to the classic coverall design, the G-Star RAW Suit Collection becomes a symbol of equality and empowerment.


“Like everything we do at G-Star RAW, this collection is rooted in our dedication to finding fresh and unique takes on the every day. I love the unexpected combination of mixing traditional workwear styles with tailoring prints, but more than that I love what it represents: a democracy of fashion,” Pharrell Williams said.

The G-Star RAW Suit collection features five classic stripes and checks for both men and women. The collection is available instore and online as of now.




 

THE ARC FACTORY ©

site by