Tuesday, May 07, 2019

CHIEF STUDIO

 

Chief Studio, founded by designer Zoe Ellis, is a vibrant, luxurious and above all sustainably made womenswear brand ARC is excited to welcome to our fashion client roster.

The brand was inspired by the founders Grandmother, a Chief in her Rarotongan community and places equal value on sustainability and self-expression.

Approaching sustainability holistically – the brand uses GOTS certified organic cotton, biodegradable lenzing modal, zero water waste printing technology, socially responsible production and upcycled plant dyes to consciously create.

Chief Studio is available on The Iconic’s Conscious platform and online at www.chief-studio.com



Tuesday, April 30, 2019

Published By

 

Published By, the latest client in ARC’s fashion division, blurs the line between art, science and fashion - crafting sculptural, 3D printed accessories. Using 3D printing technology and expert craftsmanship, Published By create unique, architectural accessories that approach sustainability with a new lens. 

The stone bags are crafted from 3D printed ABS (Acrylonitrile Butadiene Styrene) then deep surface galvanised using recycled car parts. Bags are lined with soft flock which is made from recycled fibres.

Founder Christoph says “3D printing presents the ability to revolutionise the fashion industry. By eliminating the need for buying minimums in bulk, having the ability to craft unique parts within 24 hours and design beyond the constraints of traditional manufacturing, the fashion industry has the ability to reduce waste and push boundaries of creativity through

the use of 3D printing.

PUBLISHED BY is available online at www.published-by.com.

 


 

Tuesday, April 23, 2019

Ruby Rose "Owns It" In Latest G-Star SS'19 Campagin


G-Star inspires and strengthens unique personalities with their latest brand campaign, speaking to the confident, the outspoken and the ones who don’t just follow pre- established rules.
 

A notable name and the perfect embodiment of what G-Star stands for is Australian actress, model and presenter Ruby Rose. Understanding the missed opportunity in simply fitting in, Ruby teamed up with the denim brand to celebrate all those who know they were born to stand out. The campaign solidifies this feeling in their tagline, by inviting everyone to join and celebrate what sets them apart: “It’s you. Own it”.

In Ruby’s own words: “I’ve always been a fan of G-Star, their attitude really aligns with my passion and respect for our planet. In this specific campaign, I love how G-Star motivates us to embrace who we are and feel confident in doing so. Denim has a magical way of attributing to that confidence.”




THE ARC FACTORY ©

site by