Monday, February 23, 2015

ARC Welcomes Hansen & Gretel

ARC is extremely pleased to welcome Hansen & Gretel to their client list!
Founded in 2012 by creative director Ainsley Hansen, Hansen & Gretel encapsulates delicate androgyny and simple separates which make the perfect addition to any modern mod-chic wardrobe.

Since graduating in 2008 Ainsley marked her foray into the Fashion industry with the launch of her graduate range at 2009’s Mercedes Benz Fashion Week (MBFWA.) The debut collection caught the attention of industry movers and shakers and Hansen found herself working alongside reputed Australian designers Gary Bigeni and subsequently Josh Goot. Their design philosophy & guidance have heavily inspired Ainsley’s own creative vision & design innovation.

Hansen & Gretel’s chic street-style aesthetic has garnered the attention of Fashion’s new guard of IT girls, Bloggers. Bringing the collections to life, Hansen & Gretel is the wardrobe staple of Carmen Hamilton, Jessica Stein, Sara Donaldson, Margaret Zhang, Mimi Elashiry, Brooke Testoni and Amanda Shadforth.

Monday, September 22, 2014


The ARC Factory is pleased to announce it is now representing Flash Tattoos!

Flash Tattoos are innovative, jewellery-inspired temporary tattoos for experimental fashion-followers, festival-goers and thrill-seekers.

With a fan base including celebrities like Beyonce, Alessandra Ambrosio and Vanessa Hudgens, Flash Tattoos are quickly gaining momentum on a global scale.

Each Flash Tattoo collection is unique and includes fun metallic designs, easy to apply with a damp cloth, that last for 4-6 days!

Get familiar at!

Monday, August 25, 2014


The ARC Factory is thrilled to have been appointed the Australian PR representative for H&Butler, an Australian-based company founded in 2008 by husband-wife team Ana and Stephan Kljajic.

The brand offers stylish accessories with a difference, including their latest product: a brilliantly innovative contribution to the increasingly popular 'tech-luxe' trend the Mighty Purse. H&Butler's Mighty Purse - now stocked in over 2,000 stores throughout the United States - is a chic, slimline leather pouch that can charge any smart device (phone or tablet) while on the go. An absolute game-changer for women who don't want to compromise style for essential functionality.

For enquiries please contact Rose Pengelly
M 0405 578 351 | E


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