From the Blog

Sep 23 2014

POP ICON FOXES ON WORKING WITH PHARRELL

In our final instalment of THE ICONIC's New Icons of Fashion campaign, we welcome singer-songwriter Foxes!

Foxes, or Louisa Rose Allen, is a 25-year-old British pop star who catapulted to success after her vocals featured on Zedd's 2013 banger 'Clarity', which scored her a grammy!

As well as sitting comfortably and regularly in the UK pop charts, Foxes is a front row favourite at Fashion Week for designers including Vivienne Westwood and Miu Miu.


This year see's Foxes appearing in a guest spot on the popular TV series Doctor Who, as well as a European tour supporting Pharrell Williams, who invited her after hearing her cover of his hit single 'Happy'. 

Drawing on her love of vintage meets high-street fashion, Foxes lends her fresh style to THE ICONIC's New Icons of Fashion campaign in Cameo. During the shoot we had a chance to ask the pop icon a couple of questions about fashion and working with one of the biggest names in hip hop!

ARC: What are three things that you've learned from Pharrell?

FOXES: I've grown up listening to Pharrell and always felt very inspired by him as an artist. He's definitely always had his own thing going on musically and has had such a huge career. You forget the amount of massive tracks he's been involved in! 

ARC: What keeps you sane while you’re on tour?

FOXES: My band, they make me laugh constantly...and are like my family.

ARC: What’s your favourite look from the Cameo x The ICONIC shoot today and why?

FOXES: I loved the white two piece with the lace, it's got a fun but sexy thing going on at the same time.

Foxes wears Cameo for THE ICONIC